{"id":229679,"date":"2026-04-22T12:47:35","date_gmt":"2026-04-22T11:47:35","guid":{"rendered":"https:\/\/freshflow.app\/?p=229679"},"modified":"2026-04-24T14:22:43","modified_gmt":"2026-04-24T13:22:43","slug":"crm-kalendar","status":"publish","type":"post","link":"https:\/\/freshflow.app\/cs\/crm-kalendar\/","title":{"rendered":"CRM kalend\u00e1\u0159 – snadno dostupn\u00fd a z\u00e1rove\u0148 mocn\u00fd n\u00e1stroj"},"content":{"rendered":"

[et_pb_section fb_built=“1″ _builder_version=“4.27.6″ custom_margin=“||-2px|||“ custom_padding=“7px||6px|||“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_row _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_column type=“4_4″ _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_text _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“]<\/p>\n\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=“4.16″ background_size=“initial“ background_position=“top_left“ background_repeat=“repeat“ custom_padding=“2px|||||“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_column type=“4_4″ _builder_version=“4.16″ custom_padding=“|||“ global_colors_info=“{}“ custom_padding__hover=“|||“ theme_builder_area=“post_content“][et_pb_heading title=“Oby\u010dejn\u00fd firemn\u00ed kalend\u00e1\u0159 nebo CRM kalend\u00e1\u0159?“ _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][\/et_pb_heading][et_pb_text _builder_version=“4.27.6″ background_size=“initial“ background_position=“top_left“ background_repeat=“repeat“ global_colors_info=“{}“ theme_builder_area=“post_content“]<\/p>\n

Firemn\u00ed kalend\u00e1\u0159 dnes vyu\u017e\u00edv\u00e1 asi ka\u017ed\u00fd, kdo podnik\u00e1 nebo pracuje v n\u011bjak\u00e9 spole\u010dnosti. Zad\u00e1vaj\u00ed se do n\u011bj obchodn\u00ed ud\u00e1losti, p\u0159\u00edpadn\u011b i jejich v\u00fdsledky, a ty lep\u0161\u00ed kalend\u00e1\u0159e um\u00ed pracovat i s n\u00e1sledn\u00fdmi (vypl\u00fdvaj\u00edc\u00edmi) ud\u00e1lostmi.\u00a0<\/span><\/p>\n

Kalend\u00e1\u0159, v jak\u00e9mkoliv byznysu, je nepostradateln\u00fd, ale p\u0159iznejme si. Cokoliv se do kalend\u00e1\u0159e zad\u00e1, jsou ve v\u011bt\u0161in\u011b kalend\u00e1\u0159ov\u00fdch \u0159e\u0161en\u00ed jen data, kter\u00e1 v budoucnu nemaj\u00ed dal\u0161\u00ed vyu\u017eit\u00ed a kon\u010d\u00ed jako tzv. \u201cmrtv\u00e1 data\u201d.<\/span><\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_column type=“4_4″ _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_image src=“https:\/\/freshflow.app\/wp-content\/uploads\/2026\/04\/S_10.ai-3.png“ alt=“CRM kalend\u00e1\u0159 nebo firemn\u00ed kalend\u00e1\u0159?“ title_text=“Firemn\u00ed kalend\u00e1\u0159 grafika“ align=“center“ _builder_version=“4.27.6″ _module_preset=“default“ width=“50%“ global_colors_info=“{}“ theme_builder_area=“post_content“][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=“4.27.6″ _module_preset=“default“ custom_margin=“|auto|50px|auto||“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_column type=“4_4″ _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_heading title=“Lze vyu\u017e\u00edvat kalend\u00e1\u0159 ve firm\u011b efektivn\u011bji? “ _builder_version=“4.27.6″ _module_preset=“default“ title_level=“h2″ global_colors_info=“{}“ theme_builder_area=“post_content“][\/et_pb_heading][et_pb_text _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“]<\/p>\n

Ano – existuj\u00ed \u0159e\u0161en\u00ed, kter\u00e1 propojuj\u00ed kalend\u00e1\u0159 s jin\u00fdmi n\u00e1stroji, nap\u0159\u00edklad s CRM. V tomto p\u0159\u00edpad\u011b tedy zejm\u00e9na s kontakty, zak\u00e1zkami \u010di reporty. Kalend\u00e1\u0159e v CRM tak d\u00e1vaj\u00ed mo\u017enost se zapsan\u00fdmi kalend\u00e1\u0159ov\u00fdmi aktivitami v budoucnu pracovat. \u0158e\u0161en\u00ed existuje mnoho, mezi nimi celosv\u011btov\u011b nap\u0159\u00edklad Hubspot CRM nebo Zoho CRM. A jedn\u00edm z \u010desk\u00fdch \u0159e\u0161en\u00ed je i FreshFlow, kter\u00e9 sv\u016fj\u00a0kalend\u00e1\u0159<\/a> propojuje jak s kontakty a zak\u00e1zkami, tak i s reporty.\u00a0<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ module_id=“prvni-ukol“ _builder_version=“4.16″ custom_margin=“-14px|||||“ custom_padding=“7px|||||“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_row _builder_version=“4.27.6″ _module_preset=“default“ custom_margin=“40px|auto||auto||“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_column type=“4_4″ _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_heading title=“CRM kalend\u00e1\u0159, aneb kdy\u017e firma pou\u017e\u00edv\u00e1 firemn\u00ed kalend\u00e1\u0159 v CRM“ _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][\/et_pb_heading][et_pb_text _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“]<\/p>\n

Velk\u00fdm benefitem a efektivn\u00ed mo\u017enost\u00ed dne\u0161n\u00edch kalend\u00e1\u0159\u016f v CRM je tedy propojen\u00ed. Obchodn\u00ed aktivity se v\u011bt\u0161inou n\u011bkoho konkr\u00e9tn\u00edho t\u00fdkaj\u00ed – klient\u016f\/zak\u00e1zek s klienty. A v r\u00e1mci budov\u00e1n\u00ed dobr\u00e9ho vztahu s klientem, je vhodn\u00e9 si vztahy evidovat a \u0159\u00eddit. A to t\u0159eba v samotn\u00e9m Google kalend\u00e1\u0159i nejde \ud83d\ude09<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_column type=“4_4″ _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_heading title=“Jak funguje propojen\u00ed kalend\u00e1\u0159e s kontakty?“ _builder_version=“4.27.6″ _module_preset=“default“ title_level=“h2″ global_colors_info=“{}“ theme_builder_area=“post_content“][\/et_pb_heading][et_pb_text _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“]<\/p>\n

D\u00edky propojen\u00ed kalend\u00e1\u0159e s kontakty tak ve firm\u011b z\u00edsk\u00e1v\u00e1te automaticky budovanou historii vztah\u016f s klienty, tak\u017ee v\u017edy v\u00edte co a kdy prob\u011bhlo, s jak\u00fdm v\u00fdsledkem a co bylo domluveno.\u00a0<\/span><\/p>\n

CRM z\u00e1rove\u0148 zahrnuje i Va\u0161e obchodn\u00ed p\u0159\u00edle\u017eitosti (zak\u00e1zky), ke kter\u00fdm se tak\u00e9 vztahuj\u00ed aktivity. D\u00edky tomu v CRM v\u017edy vid\u00edte, jak\u00e1 je u zak\u00e1zky n\u00e1sleduj\u00edc\u00ed napl\u00e1novan\u00e1 aktivita a co je tedy t\u0159eba ud\u011blat.\u00a0<\/p>\n

A ve FreshFlow je to je\u0161t\u011b umocn\u011bno t\u00edm, \u017ee evidujete <\/span>jasn\u00e9<\/b> typy a jejich <\/span>jasn\u00e9 <\/b>v\u00fdsledky (z V\u00e1mi p\u0159ednastaven\u00fdch), a to i rovnou se zad\u00e1v\u00e1n\u00edm n\u00e1sledn\u00fdch aktivit, tak\u017ee v\u017edy vid\u00edte p\u0159esn\u00fd kontext.<\/span><\/p>\n

Pokud V\u00e1m vyplyne z aktivity n\u00e1sledn\u00e1 aktivita (follow-up), nap\u0159. v podob\u011b \u00fakolu, v CRM se V\u00e1m automaticky zaeviduje mezi \u00fakoly, do kalend\u00e1\u0159e a tak\u00e9 k dan\u00e9mu kontaktu.<\/span><\/p>\n

<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_column type=“4_4″ _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_image src=“https:\/\/freshflow.app\/wp-content\/uploads\/2026\/03\/Snimek-obrazovky-2026-02-03-v-16.30.17-scaled.png“ title_text=“Sni\u0301mek obrazovky 2026-02-03 v 16.30.17″ _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ module_id=“prvni-ukol“ _builder_version=“4.16″ custom_margin=“-7px|||||“ custom_padding=“7px||29px|||“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_row _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_column type=“4_4″ _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_heading title=“Jak funguj\u00ed reporty v CRM kalend\u00e1\u0159i?“ _builder_version=“4.27.6″ _module_preset=“default“ title_level=“h2″ global_colors_info=“{}“ theme_builder_area=“post_content“][\/et_pb_heading][et_pb_text _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“]<\/p>\n

Nezad\u00e1v\u00e1te-li do kalend\u00e1\u0159e nahodil\u00e9 n\u00e1zvy aktivit, ale jasn\u00e9 typy a jejich jasn\u00e9 v\u00fdsledky, d\u00e1v\u00e1te syst\u00e9mu mo\u017enost vytv\u00e1\u0159et reporty kalend\u00e1\u0159ov\u00fdch dat.\u00a0<\/span><\/p>\n

A p\u0159edstavme si. Jak\u00e1 zp\u011btn\u00e1 vazba m\u016f\u017ee b\u00fdt vy\u0161\u0161\u00ed ne\u017e ta, kter\u00e1 symbolizuje n\u00e1\u0161 denn\u00ed\/t\u00fddenn\u00ed\/m\u011bs\u00ed\u010dn\u00ed program, a tedy v\u00fdkony?<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_column type=“4_4″ _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“][et_pb_heading title=“Jak si p\u0159edstavit automatick\u00e9 reporty ze CRM kalend\u00e1\u0159e?“ _builder_version=“4.27.6″ _module_preset=“default“ title_level=“h3″ global_colors_info=“{}“ theme_builder_area=“post_content“][\/et_pb_heading][et_pb_text _builder_version=“4.27.6″ _module_preset=“default“ global_colors_info=“{}“ theme_builder_area=“post_content“]<\/p>\n

Vezmeme-li za p\u0159\u00edklad CRM kalend\u00e1\u0159 FreshFlow, tak zde si sta\u010d\u00ed definovat pravideln\u011b vykon\u00e1van\u00e9 aktivity s jejich v\u00fdsledky, a zad\u00e1vat je do kalend\u00e1\u0159e (co\u017e se ostatn\u011b v b\u011b\u017en\u00fdch kalend\u00e1\u0159\u00edch d\u011bl\u00e1 i tak). Syst\u00e9m z nich automaticky vytvo\u0159\u00ed cenn\u00e1 statistick\u00e1 data.<\/a><\/span><\/p>\n

Mo\u017enost\u00ed je zam\u011b\u0159it se nap\u0159\u00edklad na:\u00a0<\/span><\/p>\n